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Advertising Waste: Understanding and Addressing It

admin @ July 13, 2023 # No Comment Yet

Advertising is a crucial element of any business strategy. By creating awareness and interest among potential customers, advertising helps businesses achieve their goals of improving their bottom line and fostering healthy competition. But it can also be a source of significant waste.  Advertising waste is a significant challenge that businesses of all sizes and industries […]

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Google strikes back

Rob @ August 4, 2009 # No Comment Yet

Microsoft has had a long history of trying to do everything and being able to throw enough money at it to get its way.   Microsoft single-handedly took over the personal computing market many years ago with a DOS system to compete with Apple’s Macintosh.  Microsoft built such a dominance over Apple that even with […]

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Microsoft, Yahoo vs. Google

andrea @ August 1, 2009 # No Comment Yet

It’s easy to say “I’ll just Google it!” It’s even easier since every Internet browser has a Google toolbar. Any Google competitors would have a difficult time rising above. Still, that is exactly what Microsoft and Yahoo hope to do with their recent partnership.

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Bill Gates has too many friends

Rob @ July 26, 2009 # No Comment Yet

Facebook supports athletes and movie stars with their fan groups and friends who hang on every word, and every update from their favorite stars.  Within minutes of an update from Dwight Howard on his Facebook page or his twitter feed, hundreds of comments pour into the Web stream.  It’s crazy the kind of attention we […]

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“Sprite ad” banned, what a joke

Brittany @ July 26, 2009 # No Comment Yet

First the news came that Coca-Cola put a ban on a recent ad for one of its products, Sprite, due to explicit content.

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Apple nips Palm in the USB socket

Rob @ July 18, 2009 # No Comment Yet

The Palm Pre, launched from as Sprint’s iPhone-esque device, is capable of everything and more.  As it has been in the past, nothing exactly branded as an iPhone killer has actually done anything other than fall flat on its back, scaling the mountain casting the smartphone shadow.

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Laptop wars

Rob @ July 18, 2009 # No Comment Yet

The last several months have seen Microsoft and Apple launching creative ad campaigns that have heated up the rivalry between the two giants.  Apple’s commercials launched after the horrible failure that was Windows Vista and showed Apple to be the easier, more user-friendly choice for laptops and computers based on operating system alone.  Apple has […]

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Facebook 750 million away from one billion

Rob @ July 16, 2009 # 2 Comments

Facebook has gained a lot of popularity and has picked up steam as it competes with Myspace for online social networking supremacy.  Unlike Myspace however, Facebook’s quarter billion proclamation (with Myspace boasting similar numbers) is more substantial than Myspace’s because Facebook has long been tied to more actual users instead of pop-up spam accounts that […]

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Google’s new grill: Chrome is in

Rob @ July 10, 2009 # No Comment Yet

Google announced last year that Android would be revolutionary in the way that operating systems worked, and with its phone release, it showed promise.   It seems that even with the warm reception, Google has gone with the majority of the population in saying, So what?  As a results, Android has become a thing of […]

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Irony at its finest: Get $105 off an iPhone via Microsoft

Rob @ June 23, 2009 # One Comment

BING! Microsoft can do it all, from crushing Sony in a console battle, waging a successful ad campaign against Mac computers, and even generating some interest in its attempt at redemption with Windows 7 after Vista flopped tremendously and sank CompUSA with it. Microsoft’s new attempt at owning the world through stealing Google’s share of […]

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